Where in the World is Newz Group?

By: Newz Group Staff

Newz Group is based out of Columbia, Missouri. Columbia is nationally known for having one of the best (and the oldest) journalism schools in the United States at the University of Missouri. Beyond MU Columbia, Missouri is home to the Missouri Press Association, two other Colleges, Newsy, and other journalism adjacent and support businesses. It makes sense for America’s largest newspaper archiver and monitoring company to be in a city with such a storied foundation in journalism. However, Newz Group not only monitors media in our backyard, but our scope also extends far and wide across America.

Keep reading to learn about the different coverage areas of our services.

Traditional Newspaper Monitoring

Traditional Newspaper/print monitoring has been a staple of American culture since around the Civil War and predates technology like the internet and even public adaptation and use of the telegraph. Because of these roots, even today traditional print monitoring is mostly sold on a state-by-state basis.

Traditional Newspaper/Print monitoring is the foundation of all of Newz Group’s services and is our specialty. Rather than relying on newspaper websites for our print coverage sourcing, all print content we monitor is sourced from actual newspapers and read by humans. Newz Group works directly with press associations across America to archive and monitor member newspapers and publications in a state. This allows our clients to get content from every Press Association member newspaper in a state, even if the publication has little to no online presence. Newz Group has partnerships with Press Associations across America, giving us sole monitoring access to thousands of newspapers in our primary network states.

Newz Group’s primary print monitoring network is in Missouri, Kansas, Iowa, Texas, Colorado, Arkansas, South Dakota, North Dakota, Wyoming, New Mexico, Kentucky, West Virginia, and South Carolina. All the newspaper content from these states is read, processed, and archived in-house by Newz Group. Altogether, this equates to about 37% of American newspapers that are in publication today. However, Newz Group works with print monitoring bureaus across the nation to get our clients content from throughout the United States in one convenient place.

Example Map of Newz Group’s traditional print coverage area,

Online News & Social Media

The internet has given people the means to connect with others around the globe instantly. When it comes to online and social media monitoring, the options are almost limitless on where you can receive your media mentions from.

While utilizing online news monitoring, you can choose to monitor only the websites that matter to you. Many clients choose to monitor only websites in their geographic areas, along with trade publication websites and top national news sites. Other clients choose to monitor all American news websites and blogs, or even international websites. The choice is up to you and the combinations are limitless.  Monitor online publications, both near and far, while still receiving the important analytics you need to perform at your peak level.

Social Media Monitoring allows you to track mentions of your keywords or hashtags across an entire language. Monitor the most popular social media channels to learn what people are saying about your organization and industry.

Paired with profile monitoring on the News Radar X, you can single out specific social media profiles and easily compare analytics, #hashtags, emojis, and more. Clients use this tool to keep track of their social media profiles or other profiles of interest.

Profile Monitoring Screenshot in News Radar X.

Other Services

With Newz Group,  our clients can get broadcasting monitoring coverage from the smallest radio stations all the way to the largest cable news networks, podcasts, blogs, forum monitoring, and more.

We offer dozens of custom solutions to fit our client’s needs. Want to know more? Check out this video or just reach out! 

Celebrating its 25th year, Newz Group provides state press associations with publisher support and archiving services alongside the most comprehensive newspaper monitoring in the greater Midwest. Newz Group is the primary media monitoring source for over 1/3 of American newspapers. For more information visit: www.newzgroup.com